📰 SANTA, Attending ‘2025 JB-Export Fair'

SANTA was officially invited to participate in the 2025 JB-Fair Export Consultation Event (held November 12–13), organized by Jeollabuk-do and the Jeollabuk-do Economic and Trade Promotion Agency.

During the event, SANTA engaged in a series of business consultations with outstanding food manufacturers from the Jeollabuk-do region to explore their entry into global markets.

While K-Food exports continue to grow rapidly, many manufacturers still face structural challenges such as complex overseas distribution channels, high costs, and long lead times.

To address these barriers, SANTA has been developing a more efficient and transparent export model based on the Indent Model, which directly connects manufacturers with overseas retailers.

As an officially invited participant, SANTA will continue to strengthen export-structure innovation to help regional manufacturers enter global distribution networks in a stable and scalable way.

SANTA remains committed to building a faster and more powerful export platform that enables excellent Korean regional products—including those from Jeollabuk-do—to reach major Asian and global markets.

We would like to extend our sincere gratitude to Jeollabuk-do, the Jeollabuk-do Economic and Trade Promotion Agency, and all participating companies for the meaningful discussions and partnership opportunities.

During the JB-Fair, SANTA conducted:

• 1:1 export consultations with promising Jeollabuk-do manufacturers

• Strategic discussions on entering the Philippine and ASEAN retail markets

• Reviews of retailer requirements and product suitability for overseas distribution

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